Evelyn Icarro

Evelyn Icarro is a seasoned marketing professional with extensive experience in the gaming industry. Currently serving as a Senior Marketing Manager at Mattel, Inc. since May 2023, Icarro previously held the position of Senior Global Brand Manager at Warner Bros. Interactive Entertainment from February 2012 to April 2023, where notable accomplishments included developing the marketing strategy for the highly successful LEGO videogame, Star Wars: The Skywalker Saga. Icarro's career also includes roles at Disney Interactive Studios and Walt Disney Internet Group, where marketing campaigns for key properties were expertly managed. A graduate of UCLA with a B.A. in Communication Studies and an MBA in Brand Management from UCLA Anderson School of Management, Icarro's work has earned multiple awards, showcasing a commitment to innovative marketing strategies and brand excellence.