Mattel
Marine Ecault is a seasoned Brand Manager at Mattel, Inc. since October 2014, overseeing diverse toy portfolios including Dolls (Monster High, Polly Pocket, Enchantimals) and licensed brands (Universal, Warner), as well as managing Hot Wheels and Disney franchises. Responsibilities include local marketing implementation, product forecasts, marketing plan development, and performance analysis through NPD panels, alongside coordinating promotional events and managing brand assets. Previous experiences span roles in trade marketing at LEGO Group, operational marketing at IBM, and commercial assistance at various organizations, complemented by a strong educational background in management and marketing from Grenoble Ecole de Management and HEC Montréal.
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