Tiago Santos

Senior Category Manager (regional Marketing E-commerce) at Mattel

Tiago Santos is an experienced professional currently serving as a Senior Category Manager for Mattel, Inc., where responsibilities include leading category marketing strategies across eight European Amazon marketplaces and managing portfolio strategies for top brands. Previously, Tiago held roles such as Supply Chain Inventory Manager at Mattel and Procurement & Demand Planner at Medichem, where skills in stock management, data analysis, and supplier negotiations were applied. Additionally, experience as a Continuous Improvement Project Manager at Linde involved optimizing supply chain processes using Lean Six Sigma methodologies. Tiago began a role as an External Consultant at Sneferu in January 2024 and holds master's degrees in Chemical Engineering from Faculdade de Engenharia da Universidade do Porto and Management and Industrial Engineering from Universitat Politècnica de Catalunya. Early career highlights include a research internship at the German Aerospace Center focused on hydrogen fuel cells and sales promotion roles for major brands such as Unilever and Danone.

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