Ani Margaryan

Product Marketing Lead at MaxisIT

Ani Margaryan (PMMC™) has a diverse work experience spanning various roles and industries. Ani is currently working as a Product Marketing Lead at MaxisIT Inc. Prior to this, they held the position of Senior Product Marketing Manager at Avalara.

Ani's previous experiences include working as a Dean's Summer Fellow, Digital Marketing at Columbia Business School, and as a Co-founder and Managing Partner at Aurora Baréalisse Marketing & Branding. At Aurora Baréalisse, they led a team in the successful development and launch of various marketing projects, including an augmented reality app, a mobile app and web platform for a quest game, and an online customer engagement platform for baby care products. Ani also managed client projects, conducted market analysis, and developed customer journey maps and brand activation campaigns.

Ani started their career as a Digital Marketing Specialist at Ameriabank CJSC and later worked as a Product Marketing Specialist at Inecobank CJSC. Ani gained initial marketing experience as a Marketing Intern at Damaris Groupe and as an Assistant to the Marketing Manager at mobile messaging solutions.

Throughout their career, Ani has demonstrated their leadership abilities by building and managing teams, pitching to high-level executives, and overseeing international expansion plans. Ani has been successful in driving business growth, improving operational efficiency, and achieving strategic objectives.

Ani Margaryan (PMMC) holds a Master of Business Administration (MBA) degree in Marketing & Business Analytics from Columbia Business School, which they completed in 2020. Prior to that, they obtained a Bachelor's degree in Business Administration and Management from Université Jean Moulin (Lyon III) in the years 2008 to 2010. Ani also holds a Bachelor's degree in Economics, with a concentration in Business Administration and Management, from Université Française en Arménie, which they completed in the years 2006 to 2010.

In terms of additional certifications, Ani Margaryan obtained the Product Marketing Certified designation from Product Marketing Alliance in 2021. Ani is also a Certified Product Marketing Manager (CPMM), accredited by the same institution.

Links

Previous companies

Avalara logo
Mobile Messaging Solutions logo
Ameriabank CJSC logo
INECOBANK CJSC logo

Timeline

  • Product Marketing Lead

    November, 2022 - present