Erica Potter

Erica Potter is an experienced marketing and communications professional with a strong background in account management and strategic direction. Currently serving as Account Director at MBB since February 2022, Erica leads client and internal teams in achieving clear objectives while fostering relationships with senior leadership. Prior roles include Account Supervisor at Allied National, where Erica developed successful communication strategies and increased LinkedIn followers significantly, and Marketing and Communications Manager at Direct Cellars and Great Plains SPCA, where Erica excelled in crafting engaging content, managing marketing campaigns, and organizing large-scale events. Erica holds a Bachelor of Science in Business with a focus on Marketing from The University of Kansas.