Daniela Dimitrovа is an experienced IT and marketing professional with a strong background in the automotive industry. Currently serving as Vice President IT and CIO for the NAFTA region at Mercedes-Benz USA since December 2023, Daniela previously held several senior management positions at Mercedes-Benz AG from July 2019 to November 2023, where contributions included leading significant sales transformations and enhancing IT and digital solutions in Sales and Marketing. Prior to this, Daniela was the Regional Marketing Manager for the GCC and Levant markets at BMW Group Middle East from May 2007 to June 2019 and also held a managerial role at Toyota Motor Corporation from September 2004 to May 2007. Daniela holds an Executive MBA from the American University in Bulgaria and an advanced coaching degree from Erickson Coaching International.
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