Mercedes-Benz USA
Tara Moyet currently serves as the Brand Strategy Supervisor at Mercedes-Benz USA, overseeing the brand strategy for Mercedes-Benz, AMG, and Maybach in North America since September 2022. Prior to this role, Tara spent nearly seven years as Vice President of Brand & Consumer Marketing at the United Way of Greater Atlanta, focusing on enhancing brand familiarity and building partnerships. Tara began a successful career in marketing at Group CSE, where promotions led to an Account Director position, managing national sponsorships and marketing for Fortune 500 clients. Earlier positions include Group Account Director at iris worldwide and Account Manager at Grip Promotions, where negotiation skills were applied to strategic promotions for AT&T. Tara initiated a career in broadcasting as a Production/Broadcast Associate at Fox Sports Net-Atlanta after earning a Bachelor of Arts in Broadcast Journalism from Belmont University.
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