Guilherme Rácz has a extensive work experience in the advertising industry. Guilherme most recently worked as the SVP, Group Creative Director at McCann New York since 2023. Prior to that, they served as the Creative Director at Mischief @ No Fixed Address and as the SVP, Group Creative Director & Head of Art at Hill Holliday. Guilherme also held the position of Creative Director at Dentsu and Arnold Worldwide. Earlier in their career, Rácz worked as an Associate Creative Director at DDB, Senior Art Director at Young & Rubicam and Art Director at Young & Rubicam. Guilherme began their career as a Jr. Art Director at Fischer America.
Guilherme Rácz obtained a Bachelor's degree in Advertising from Pontifícia Universidade Católica de Campinas in 2004-2007. In 2008, they attended IED Barcelona for Advertising Design. From 2011-2012, they pursued a Master's degree in Business Administration and Management, General from FGV - Fundação Getulio Vargas. Lastly, in 2019-2020, they attended Harvard Business School and earned a Certificate in Leadership Principles.
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