Brandon Cheung

Brandon Cheung is an accomplished executive with extensive experience in the advertising and marketing industry. Currently serving as CEO of Southeast Asia at McCann Worldgroup since March 2019, Brandon has held several key leadership roles, including Regional Director for Global Clients and CEO for Hong Kong. Previously, Brandon managed the integrated team for Cathay Pacific Airways at McCann Cathay Pacific Central Team and directed digital strategy for the global account. Earlier in the career, Brandon was Regional Digital Strategy Director at Tribal DDB, where a focus on social media insights for business transformation was emphasized, and held the position of Strategic Planning Director at Isobar Hong Kong, overseeing integrated planning across multiple agencies. Brandon's career began at Carat Interactive as a Media Planner, leading to progressively senior roles. Brandon holds a Bachelor of Arts in International Economics from UCLA.