Suzzane Zhang

Suzzane Zhang is a seasoned strategic planning professional with extensive experience in the advertising and marketing industry. Currently serving as VP of MW Advisory for APAC and Head of Strategy at McCann Worldgroup China since September 2017, Suzzane previously held strategic leadership positions at BBH China, Grey London, and JWT, focusing on key brands such as Audi, Burberry, and Volvo. With a strong foundation in identifying cultural trends and developing integrated marketing strategies, Suzzane has successfully collaborated with major clients across various markets, particularly in Asia and the US. Educational achievements include a h.BA in English Literature from Shanghai International Studies University and a h.BA in Journalism from Fudan University.