Amanda Álvarez

Amanda Álvarez is a Social Strategy Director at McCANN New York since October 2025, with a robust background in social media strategy and digital communication. Previous roles at Weber Shandwick included Meta Platform Lead and Director of Social and Emerging Platform Strategy, where significant contributions encompassed influencer management and metrics reporting. Experience at GCI Health involved creating social strategies for healthcare clients, while earlier positions at FleishmanHillard and Lippe Taylor focused on media relations and digital strategy. Amanda’s career began with essential roles in legislative assistance and student management at Boston University, complemented by a Bachelor of Science in Public Relations, Advertising, and Applied Communication.