Chris Barna

Chris Barna is a Data Strategist at McKinney since May 2023, with expertise in data analysis and marketing strategy. Notable achievements include conducting social and SEO analysis to inform client strategies and managing data for a multimillion-dollar influencer marketing program for Samsung, leveraging tools such as Excel, Tableau, Looker, SQL, and Python. Previous roles encompass marketing consultancy for Lionsgate and Swoon & Alliance, where strategic insights enhanced campaign effectiveness. Additional experience includes market research and competitive analysis at WebMD and tutoring at the University of South Carolina, where Chris earned a Bachelor of Business Administration in Marketing and Economics.