Reed Willig is an experienced Strategy Director with a notable background in leading strategic planning and communications across various industries. Currently at McKinney since June 2023, Reed's work includes notable brands such as Blue Diamond and Little Caesars. Prior roles include serving as Strategy Director at Zambezi, with clients like Under Armour and TaylorMade, and as Associate Director of Strategic Planning at RPA, working with Honda and Apartments.com. Reed's career also features a progression through several strategic planning positions at EVB and a foundational role as an Account Manager at Oracle, focusing on enterprise customer relationships and marketing strategy. Reed's educational credentials include a Bachelor's degree in Communication from the University of Southern California and a brief tenure at Miami Ad School.
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