Abraham Aguilar Ruiz

Abraham Aguilar Ruiz has a diverse range of work experience spanning various roles in digital marketing, analytics, and web development. Abraham currently works at McMillan Shakespeare (MMSG) as the Martech and Digital Data Lead. Prior to that, they worked at Munro Footwear Group as the Group Digital Performance, Analytics & Web Development Manager. Abraham has also held positions at Styletread as the Head of Digital Marketing and Ecommerce Consultant/SEM Manager. During their time at Styletread and Munro Footwear Group, they were involved in SEM management, display management, sales forecasting, budgeting, website optimization, software development, and implementation, as well as strategy development for growth and internationalization. Additionally, Abraham has experience in digital marketing and CRM coordination at Styletread and served as a Marketing Assistant Intern at LiquidVision.

Abraham Aguilar Ruiz holds a Master's degree in Market Research from Universitat de Barcelona, which they obtained from 2007 to 2010. Before that, they completed a Bachelor's degree in Business Administration and Management from Universitat de Lleida from 2003 to 2007. In addition to their formal education, they have obtained various certifications including the Facebook Certified Marketing Science Professional in November 2021 and the Google Advanced Data Analytics Certificate from Coursera in 2024. Abraham has also achieved certifications from Google and Facebook in digital marketing and has completed courses in computer science and Python essentials.