Paulo César Ferro

Paulo César Ferro has over 20 years of experience in sales and business development. Paulo César currently works at MDS Global as a Latam Sales professional, responsible for promoting sales in the Latin America territory.

Previously, Ferro owned their own business consultancy firm called IRON Business Consultancy. In this role, they specialized in providing consultancy services for companies targeting business opportunities in Latin America, with a focus on SaaS and data-driven products. Paulo César also provided expertise in sales, business development processes, and go-to-market strategies.

Before that, Ferro worked as a Sales Director at Zendrive, where they developed the Latin America market, with a focus on Brazil, Colombia, and Mexico. Zendrive offers a telematic technology for insurers and apps, collecting driving behavior data and creating personalized driving insights for consumers.

Prior to Zendrive, Ferro served as a Regional Sales Director at Juvo, where they focused on financial inclusion and increasing the addressable market for financial services in underbanked populations. Paulo César provided insights to financial institutions and managed lending risk.

Earlier in their career, Ferro held various sales positions at Movius Corp., Comptel Communications, Irdeto & Jinny Software, Openwave, VeriSign, and Comverse. In these roles, they developed relationships with key accounts, managed sales efforts, and generated revenue for the companies.

Overall, Ferro has a strong background in sales and business development, with expertise in the Latin America region and a focus on technology-driven industries such as telecommunications, fintech, insurtech, and ESG.

Paulo César Ferro has an extensive education history in the fields of business administration, management, and engineering. In 1989, they enrolled at Centro Universitário do Instituto Mauá de Tecnologia and completed a degree in Electronic Engineering in 1993. Paulo César furthered their education by pursuing an Introduction to Business Administration program at Centro Universitário do Instituto Mauá de Tecnologia in 1999. In 2002, Paulo commenced an MBA program at FGV - Fundação Getulio Vargas, specializing in Business Administration and Management. Lastly, in 2018, they attended the London School of Business and Finance LSBF for Executive Education in Business Administration and Management.