Beatrice (Serra) Purdy

Beatrice (Serra) Purdy has extensive work experience in the retail industry. Beatrice began their career in 2003 as an Assistant Buyer at Macy's and worked their way up to Buyer by 2011. In 2013, they joined Macy's as Digital Vice President and Buyer -Omni. Since 2018, they have been working as an Independent Consultant for various retail companies, such as Zee Co. Apparel Corp, Hawke & Co., Rosemont and Park Avenue Apparel, in the roles of VP Retail Executive & Consultant and Executive Consultant for Ladies Outerwear and Ladies Sportswear. Additionally, they are the CEO & Founder of Measure & Made.

Beatrice (Serra) Purdy attended Boston University from 1998 to 2002, where they earned a Bachelor of Arts degree in Theirtory with a minor in Business Administration.