Vira Mijak

Vira Mijak is an accomplished Senior Digital Product Manager at MECCA Brands, with extensive experience across various influential roles in product management and innovation. Vira has effectively contributed to significant growth in companies such as Charlotte Tilbury Beauty, Toptal, and Medibank, driving strategic initiatives that enhance customer engagement and optimize digital experiences. With a Master's degree in Business Administration from AGSM @ UNSW Business School and a Bachelor's degree in Marketing from Monash University, Vira has demonstrated expertise in creating actionable product strategies, leading diverse teams, and leveraging data-driven decisions to exceed business objectives. Notable achievements include pioneering continuous discovery processes, transforming digital platforms, and successfully managing high-impact projects that received industry recognition.