Virginia Woodger

Head Of Category Fragrance at MECCA

Virginia Woodger is an accomplished professional with extensive experience in marketing and brand management across various industries. Currently serving as Head of Category Fragrance at MECCA Brands, Virginia has held significant roles including Director at F45 Training Brighton, where entrepreneurial skills were tested through the launch and expansion of F45 locations. Previous positions include Commercial Director at BWX Limited, overseeing global marketing and international sales, and Head of Brand Marketing at Asahi, leading marketing efforts for cider, spirits, and sponsorships. Virginia’s background also includes senior roles at Treasury Wine Estates and L'Oréal Australia, complemented by expertise gained while consulting for various brands. Academic qualifications include a Master's degree from HEC Paris and an MBA from CUHK Business School, alongside a WSET Level 2 Award in Spirits.

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