David Peterson

David Peterson is an accomplished Chief Marketing Officer with extensive experience across the healthcare and technology sectors. Currently leading marketing efforts at MedeAnalytics since 2025, Peterson previously held similar roles at Edifecs and AccuReg, where significant contributions included transforming siloed marketing functions into unified departments that drove substantial revenue growth and improved pipeline metrics. Peterson's earlier career includes leadership positions at CVS Health, SpecialtyCare, Change Healthcare, Emdeon, WebMD, Ceridian, and American Harvest, demonstrating a consistent track record of building high-performing teams and executing effective go-to-market strategies. Academic credentials include a Bachelor's Degree in Economics from St. Olaf College and courses toward a Master of International Management from the University of St. Thomas.