Marcelo Ferronato

Marcelo Ferronato is the Founder and CEO of Media Hero, an AI company. With a background in marketing, Marcelo has held positions such as Marketing Director at Red Bull, Head of Consumer Marketing at McDonald's, Marketing Director and Partner at dr.consulta, and Marketing Manager at Burger King do Brasil. Additionally, Marcelo has experience as a Product Manager at Procter & Gamble, focusing on sports marketing and product development. Marcelo's journalism background includes internships at TV Globo and Grande Prêmio, with a Bachelor's degree in Communication and Journalism. Additional education includes degrees from USP and Goethe University Frankfurt, as well as courses in creative advertising at Miami Ad School and Escola Cuca.