Karen Featherston

Karen Featherston has a diverse work experience spanning various industries and roles. Karen is currently working as an Associate Media Director at Media Matters Worldwide since November 2021. Prior to this, they worked as an Engagement Coordinator at True Search from June 2021 to November 2021.

From 2015 to 2019, Karen worked at Charter Communications as a Manager, Mass Media, where they managed mass media strategy, budgeting, and execution for multiple brands. Karen collaborated with agency and vendor partners to achieve brand goals.

Before that, Karen worked as a Media Strategist at Media Partnership from July 2014 to May 2015, where they managed and executed direct response advertising plans for clients in the healthcare insurance industry. Karen also presented results and analyzed data for different key performance indicators (KPIs). Prior to this role, they served as an Assistant Media Strategist at Media Partnership from June 2013 to July 2014, assisting in creating advertising opportunities across various platforms for clients.

In their earlier career, Karen worked at Source Marketing as an Assistant Account Executive from October 2012 to March 2013, contributing to the planning and execution of direct mail, guerilla, and experiential marketing plans. Karen also provided insightful reports on industry trends to help clients gain a competitive edge.

Karen's work experience also includes a role as a Broadcast Coordinator at MediaStorm from June 2011 to October 2012. Additionally, they worked as a Marketing Consultant at Black Bear Wines & Spirits from June 2009 to August 2010, where they managed social media, events, and customer assistance.

Karen started their career as an intern at RIS Media from June 2003 to June 2008.

Overall, Karen Featherston has a strong background in media, marketing, and advertising, with experience in strategy, execution, analysis, and client management.

Karen Featherston obtained a Bachelor of Science degree in Business with a specialization in Marketing from Marist College, which they attended from 2007 to 2011. Subsequently, they pursued a Master's degree in Business Administration and Management, with a focus on Marketing, at the University of Connecticut-Stamford, where they studied from 2015 to 2019.