Cheryl Mok

Cheryl Mok is a Creative Strategist at Media Zoo since September 2020, specializing in employer value proposition campaigns for luxury brands and consulting multinational clients on integrated marketing strategies. Cheryl's previous role as a User Experience Designer involved aligning stakeholder objectives and developing user personas to enhance marketing campaigns. Additionally, Cheryl operates a YouTube channel, Spiels on Reels, creating video essays about film and pop culture, and co-hosts a film podcast, Watch the Film With Us. Prior experience includes roles as a Digital Producer at magneticNorth, where Cheryl delivered client experience recommendations, and as the Experiential Brand Campaign Manager at TEALEAVES, overseeing brand initiatives and campaigns. An educational background includes a Master of Arts in Digital Media Management from Hyper Island and a Bachelor's Degree with Distinction from Ivey Business School.