Riette Peens

Business Development Manager at Media24

Riette Peens is an accomplished Business Development Manager at Media24 (Pty) Ltd since January 2009, specializing in innovative sales and marketing strategies for TV, print, digital, and events across various media brands including VIA & Honey DSTV Channels, Huisgenoot, You, Drum, Kuier, and TV Plus. Previously, Riette operated as the owner of The Jana from March 2016 to October 2020, developing an early orthopedic seating aid for babies in collaboration with medical experts to enhance physical, cognitive, and sensory abilities. Riette's earlier role as a Senior Media Planner at Telesure involved strategic planning and execution of multi-channel campaigns, fostering business relationships, and leading a team while achieving brand awareness and profit targets. Riette holds a B.Com in Marketing Management and an Honours degree from the University of Johannesburg, completed between 1998 and 2001.

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