Danielle Parra

Associate Director, Campaign Insights at Mediahub Worldwide

Danielle Parra, MBA, has a diverse work experience spanning multiple industries and roles. Danielle is currently working at Mediahub Worldwide, where they hold the position of Associate Director, Campaign Insights. Prior to this role, they served as a Manager and Senior Digital Analyst at the same company. Danielle's responsibilities encompassed analyzing campaign data, providing insights, and implementing digital strategies.

Before joining Mediahub Worldwide, Danielle worked at MullenLowe U.S. as a Junior Digital Analyst and Analytics Intern. During their internship, they compiled and analyzed data using various tools such as Nielsen, DCM, and Google Analytics. Danielle also created and updated dashboards and assisted in delivering client reports.

Danielle's earlier experience includes their role as the Parks and Recreation Theater Camp Coordinator at the Township of Pequannock, where they successfully organized and managed a five-week theater camp for children. Danielle also worked as an Undergraduate Faculty Research Assistant at Boston College, conducting research on mathematical applications and creating structured rubrics.

Additionally, Danielle has entrepreneurial experience as the owner and instructor of Swim Lessons By Danielle, where they provided swimming lessons to young students. Danielle also worked as a Lifeguard at Clear Blue Pool Management, utilizing their skills in water rescue techniques, CPR, and first aid.

Overall, Danielle Parra has demonstrated their proficiency in campaign insights, data analysis, research, coordination, and teaching, showcasing their adaptability and versatility in various professional settings.

Danielle Parra holds a Master of Business Administration (MBA) from the Boston College Carroll School of Management, which they obtained from 2015 to 2017. Danielle also received an additional Master of Business Administration (M.B.A.) degree in Marketing and Information Analytics from Boston College during the same period. Prior to their MBA studies, they completed a Bachelor's Degree in Mathematics and Secondary Education with a minor in Special Education at Boston College from 2011 to 2015. Danielle has also obtained several certifications, including Campaign Manager, Google Analytics for Beginners, and Google Tag Manager from Google, as well as completing training at the Adelaide Attention Academy.

Links

Previous companies

MullenLowe U.S. logo
Boston College logo

Timeline

  • Associate Director, Campaign Insights

    November, 2021 - present

  • Manager, Campaign Insights

    November, 2020

  • Senior Digital Analyst

    April, 2019

  • Digital Analyst

    October, 2017