Hughie Devine

Hughie Devine is an accomplished media professional with extensive experience in programmatic partnerships and sponsorships. Currently serving as the Head of Sponsorship & Programmatic Partnerships at Mediahuis IRL since August 2020, Hughie previously held leadership roles at News Ireland and Maximum Media Network, where expertise in programmatic strategies and business development was demonstrated. Prior experience includes senior positions at dmg media and Sky Media Ireland, where responsibilities ranged from managing sales negotiations to overseeing digital sales across multiple platforms. Hughie began the career as an Assistant Account Executive at MTV Networks, contributing to brand-focused sales initiatives within the UK and Irish markets. Hughie holds a master's degree in Management from Michael Smurfit School of Business and a Bachelor of Arts in History and Sociology from University College Dublin.