Cristhian Peña Ortiz

Cristhian Peña Ortiz has a diverse work experience spanning various roles and industries. Cristhian began their career in 2017 as an External Professional Advisor for INTEGCO LTDA, where they supported the company in project development and execution for international business. Cristhian also assisted in internal hardware and software processes in the telecommunications sector.

From 2018 to 2020, Cristhian worked for the Alcaldía Mayor de Bogotá and the Alcaldía Local de Suba in planning and advisory roles.

In 2020, Cristhian gained experience in digital marketing as an Encargado de Gestión de Pauta in CHIRRIADISIMO, managing Facebook Ads for various business stages. Cristhian then joined OMD Colombia S.A.S as an Especialista Digital, where they were responsible for implementing and optimizing marketing plans on platforms such as Facebook Business, Google Ads, GDN, YouTube, and DV360.

In 2021, Cristhian worked as a Platform Specialist at Ariadna Communications Group, focusing on implementing and monitoring campaign performance for Areandina. Cristhian also worked at PANGEA Digital Marketing as a Senior Campaign Manager for Vivaair.com.

Starting in 2022, Cristhian joined Mindshare as a BIDDING PLATFORM SPECIALIST SENIOR, where they managed digital advertising for Bayer across Latin American countries. This involved strategy development, implementation, optimization, monitoring, and reporting on DV360, Campaign Manager, Google Ads, and Facebook Ads.

Currently, Cristhian is an Account Manager Dv360 specialist at Mediam Group since April 2023.

Overall, Cristhian Peña Ortiz has a strong background in digital marketing, project management, planning, and advisory roles, demonstrating their versatility and adaptability in different organizational settings.

Cristhian Peña Ortiz completed their MBA Master's degree in International Business Administration and Management from UNIR - La Universidad en Internet. This took place from 2016 to 2018. Prior to that, they obtained a Bachelor's degree in International Business from Universidad Piloto de Colombia, which they completed from 2008 to 2013.

In terms of additional certifications, Cristhian obtained the following:

- In September 2020, they completed the "Google Garaje Digital - Conceptos Básicos del Marketing Digital" certification from Google Digital Garage.

- In December 2020, they completed the "Curso Avanzado de Google Analytics" certification from Google Digital Academy (Skillshop).

- Also in December 2020, they completed the "Google Analytics para Principiantes" certification from Google Digital Academy (Skillshop).

- In September 2020, they obtained the "Certificación en Display de Google Ads" from Google Digital Academy (Skillshop).