Mediaocean
Brian Lawrence has extensive experience in account management and training within the media and advertising industry, currently serving as an Account Manager for Agency Digital Systems at Mediaocean since September 2008. Responsibilities include cultivating relationships with stakeholders and addressing client needs through consultative service. Previous roles at Donovan Data Systems, Nielsen Media Research, and Comcast Cable contributed to a solid foundation in client servicing, sales, and training. Progressing from a Market Research Analyst at John Blair Communications to various account management positions, Brian has consistently focused on client relationship management, training development, and strategic planning. Brian holds a Bachelor of Science degree in Communications from West Virginia State University, supplemented by further education at New York University.
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Mediaocean
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Mediaocean is the mission-critical platform for omnichannel advertising. Processing $150 billion in annual media spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. With AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean enables end-to-end management of campaigns from planning, buying, and selling to analysis, invoices, and payments. Mediaocean employs 1,200 people across 20 global offices and is part of the Vista Equity Partners portfolio.