mediasmart
Guillermo Fernandez Sanz has held various roles in the tech industry, starting as a project consultant and progressing to project manager and CTO positions. With experience in companies like Myalert, Portal, Andago, Berggi, Bipmo, and Mediasmart Mobile, Guillermo has expertise in project management, mobile development, market analysis, and business case development. As a skilled professional in the field, Guillermo has a degree in Computer Software Engineering from the Universidad Autónoma de Madrid.
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mediasmart
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mediasmart is an omnichannel programmatic advertising platform trusted by leading advertisers, agencies and trading desks globally. mediasmart empowers marketers to integrate the consumer journey across connected devices like Mobile, CTV and DOOH to deliver unified and impactful communication, leveraging both online and offline behavioural signals to better target and personalise their message. Marketers have the ability to use the platform on self serve, managed serve or by building their own solutions on top of its open APIs.