Mediassociates
Amy Guthrie has extensive experience in media planning and buying, specializing in national broadcast negotiations and client relationship management. With a background in developing multi-million-dollar integrated marketing campaigns, Amy has a proven track record of delivering successful strategies to meet client needs. Amy is skilled in evaluating and presenting broadcast recommendations, securing added value elements, and managing buys to ensure proper pacing and delivery. Amy's expertise in media activation and supervision has been demonstrated through their roles at various companies such as Mediassociates, Vericast, and Media Assembly. Amy is a strategic thinker and a valuable asset in driving revenue and delivering innovative solutions within the advertising industry.
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Mediassociates
Mediassociates is a leading independent media planning, buying and analytics agency. Our unique Precision Branding approach goes beyond traditional media planning by using data and analytics to help marketers predict, measure, and optimize business outcomes. We work clients such as University of Phoenix, Citizen Watch Corporation, Mount Sinai Health System, the Strava Fitness App, Ziply Fiber, Ariat apparel, and more. We were proud to be recognized as a 2021 AdWeek “Best Place to Work”.