Mediassociates
Thomas (Tom) Principi is a seasoned media sales professional with extensive experience in new business development and sales management. Currently serving as Media Sales Manager at Mediassociates since March 2010, Tom has contributed to the company's growth by focusing on clients such as Wireless Zone, Genesis HealthCare, and Southern New Hampshire University. Prior roles include General Sales Manager at Cumulus Media-Danbury from June 2005 to September 2008 and Director of Sales at Connecticut Radio Network, where Tom spent nearly a decade overseeing marketing campaigns for TobaccoFreeCT. Tom holds a Bachelor of Science in History from Central Connecticut State College, earned between 1974 and 1978, and is a graduate of Ridgefield High School.
Mediassociates
Mediassociates is a leading independent media planning, buying and analytics agency. Our unique Precision Branding approach goes beyond traditional media planning by using data and analytics to help marketers predict, measure, and optimize business outcomes. We work clients such as University of Phoenix, Citizen Watch Corporation, Mount Sinai Health System, the Strava Fitness App, Ziply Fiber, Ariat apparel, and more. We were proud to be recognized as a 2021 AdWeek “Best Place to Work”.