Mediatropy Digital Agency
Nikki Yap is an experienced SEO professional currently serving as the Enterprise SEO Manager at Mediatropy Digital Agency, where responsibilities include developing and executing SEO strategies, managing client relationships, and overseeing technical implementations. Previously, as SEO Manager at Online Marketing Gurus, Nikki led a team of eight consultants, ensuring client retention and significant development goals. Earlier roles included Senior Search Specialist at Be. by Animoca Brands, where management of client SEO strategies and Google Ads campaigns was key, and Content Manager at LeadAdvisors, focusing on marketing strategies and content production. With a Bachelor's degree from Ateneo de Manila University, and additional professional training from Columbia University and Australian Catholic University, Nikki has a strong academic foundation complemented by practical experience in digital marketing and content management.
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Mediatropy Digital Agency
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Mediatropy [mee · dee · uh · trow · pee] is an independent full-service digital agency that helps brands tell their stories to the right audiences. More than 200 clients in Asia have trusted our expertise to engage their audiences with digital marketing campaigns that build higher customer lifetime values. As an independent digital agency, we develop media buying/planning and content marketing strategies unbiased to platforms, tailored to increase customer engagement and business revenue. Our portfolio is diverse and ever-growing, anchored with our specialisation in the hospitality and luxury industries. From candid counsel about how a digital agency should and can help a client grow further and effectively to career opportunities, our supply of coffee is always stocked and ready for meaningful conversations.