Melissa Bencherif is a highly experienced marketing professional with a strong background in the entertainment and media industries. Currently serving as a Senior Marketing Project Manager at Mediawan since October 2018, Melissa has successfully led marketing campaigns and activations, created promotional assets, and managed social media strategies. Previous roles include Senior Marketing and Partnership Project Manager at Mediawan and a Junior Media Partnerships Manager at The Walt Disney Company, demonstrating expertise in managing media partnerships and promotional activities. With a solid educational foundation in marketing and communication, including an MBA in Marketing and Advertising, Melissa has also gained experience at NBC Universal Global Networks France, Universal Music Group, TRACE TV, and Agence One, further showcasing skills in project management and community engagement.
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