MedStar Health
Seena Chettiveettil has over two decades of experience in digital strategy and marketing, currently serving as the Assistant Vice President of Digital Strategy and Optimization at MedStar Health since June 2011, where efforts include the full lifecycle deployment of a consumer marketing platform focused on personalized customer experiences. Previous roles at MedStar Health include Assistant Vice President positions in Digital Engagement and Digital Marketing, leading significant website redesign projects and cost-reduction initiatives. Prior to MedStar, Seena held various positions such as Director of Web Services at MedStar Washington Hospital Center and Senior Technical Consultant at General Dynamics, alongside a strong creative foundation as Creative Director at Sharp Ideas, Inc. and Webmaster roles at Four Palms Inc. and the National Park Service. Academic qualifications include a Master's degree and ongoing doctoral studies in Computer Science from The George Washington University.
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MedStar Health
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MedStar Health is a not-for-profit health system dedicated to caring for people in Maryland and the Washington, D.C., region, while advancing the practice of medicine through education, innovation and research. MedStar’s 30,000 associates, 6,000 affiliated physicians, 10 hospitals, ambulatory care and urgent care centers, and the MedStar Health Research Institute are recognized regionally and nationally for excellence in medical care. As the medical education and clinical partner of Georgetown University, MedStar trains more than 1,100 medical residents annually. MedStar Health’s patient-first philosophy combines care, compassion and clinical excellence with an emphasis on customer service.