Kseniia Gaskevich

Kseniia Gaskevich has a diverse work experience in the field of digital marketing and media trading. Kseniia is currently working as a Programmatic Media Trader at Clue since March 2022. Prior to that, they worked as a Programmatic Trader at Postmedia Network Inc. from August 2021 to March 2022.

Before joining Postmedia Network Inc., Kseniia worked at Yellow Pages / Pages Jaunes – Canada, where they started as an SEO Campaign Manager from June 2020 to May 2021. Kseniia was later promoted to a Plus Campaign Manager, where they led more complex and higher spend accounts from May 2021 to August 2021. During their tenure, they planned, developed, and implemented organic growth strategies to increase online visibility and brand awareness of small and medium-sized businesses in Canada. Kseniia also collaborated cross-functionally with the Sales team to drive clients' business growth.

Kseniia's previous experience includes working as a Digital Marketing Specialist at Dalli Digital Inc. from September 2019 to August 2021. In this role, they created digital marketing strategies to grow online presence and engaged audience, managed Facebook and Google ads campaigns, and used analytics tools to track performance and guide future marketing strategies.

Kseniia also served as the Marketing Director at Kseniia'sCampus Media from July 2019 to April 2020. In this position, they developed and oversaw innovative marketing, communications, and digital strategies and maintained strong relationships with external stakeholders and local partners.

Overall, Kseniia Gaskevich has a strong background in digital marketing, programmatic trading, and organic growth strategies, with experience in managing various advertising campaigns and executing effective marketing strategies.

Kseniia Gaskevich completed a Certificate in Data Analytics at BrainStation in 2020. Prior to that, they pursued a Bachelor's degree in Business, with a focus on Marketing, at York University from 2016 to 2020. Alongside their formal education, Kseniia also obtained various certifications to enhance their skills in digital marketing and data analysis. These certifications include Display & Video 360 Certification from Google (obtained in September 2021), Introduction to Data Studio from Google (obtained in February 2021), Facebook Ads and Facebook Marketing from Udemy (obtained in May 2020), Marketing Foundations: The Marketing Funnel from LinkedIn (obtained in May 2020), SEO Training from Udemy (obtained in May 2020), SEO: Keyword Strategy from Lynda.com (obtained in May 2020), Advertising on Facebook: Advanced from LinkedIn (obtained in April 2020), SEO Foundations (Keyword Search, Mobile, Local) from Lynda.com (obtained in February 2020), and Introduction to Data Studio from Google Digital Academy (Skillshop) (obtained in February 2021). Additionally, Kseniia has achieved Google Analytics Individual Qualification (obtained in April 2021) and Google Ads Search Certification (obtained in May 2020) from Google.