Juan Carlos Ramos Martínez is an experienced Ecommerce Senior Manager at Meliá Hotels International since May 2016, overseeing the company's digital marketing strategies across various European markets, including France, Italy, and the UK. Key responsibilities include managing key accounts, collaborating with revenue and marketing departments, and optimizing hotel digital budgets and online content. Prior to Meliá, Juan Carlos held a role at Barcelo Hotels & Resorts as an Omnichannel and Reporting CX Specialist, focusing on competitive analysis and customer service tools. Academic qualifications encompass a Master's in Marketing Management, a degree in Business Administration, and specialized courses in eTourism and Excel.
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