Jaymie Bettel

Jaymie Bettel is an experienced marketing professional currently serving as Associate Brand Manager at Melissa & Doug, LLC since October 2020. Prior to this role, Jaymie held positions at Fisher-Price as Associate Global Brand Manager, where responsibilities included managing global brand asset development and creating digital video content for social platforms. Jaymie's career also includes experience as Associate Global Director of Strategy at PHD, leading a multi-channel brand awareness campaign, and various positions at Wavemaker, culminating in the role of Associate Director of Digital Investment, overseeing a team of eight in crafting digital and social strategies for major brands such as Maybelline. Educational qualifications include a Bachelor of Arts in Communication and Media Studies from Wilfrid Laurier University and a diploma in Creative Communications from Centennial College.