Michelle Ferguson

Vice President Branding & Innovation at MenoWell Menopause Energy + Protein Bars, an Oprah Daily Best Menopause Product (Formerly BossaBars)

Michelle Ferguson has extensive experience in the food and marketing industry. Michelle currently holds the role of Vice President Branding & Innovation at MenoWell Menopause Energy + Protein Bars. Prior to that, they worked as a Strategy, Brand & Marketing Consultant. From 2021 to 2022, they served as the Vice President Marketing at Miyoko's. Before that, they had a long tenure at Clif Bar & Company, where they held various executive positions, including Executive Vice President of Food & Innovation, Executive Vice President of Marketing, Senior Vice President of Brand Marketing, Vice President of Brand Marketing, and Director of Consumer Research.

Michelle Ferguson has a Master's degree in Agricultural Economics from Cornell University and a Bachelor's degree in International Agricultural Development from the University of California, Davis.

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Previous companies

Miyoko’s Kitchen logo
Clif Bar & Company logo

Peers

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Timeline

  • Vice President Branding & Innovation

    March, 2023 - present