Bettina Plangger

Bettina Plangger currently serves as the Head of Strategic Projects Marketing & Sales Overseas at Mercedes-Benz AG, a position held since October 2024. Previously, Bettina held the role of Vice President Marketing & Sales Malaysia & SEA II at Mercedes-Benz Malaysia from March 2023 to September 2024 and served as Head of Retail Store Sales at Mercedes-Benz Munich from October 2017 to April 2023, where responsibilities included customer experience and marketing activities. Bettina also led global sales and aftersales efforts for Mercedes-Benz Trucks Fleetboard and has extensive experience in sales, marketing, procurement, and product management across multiple countries. Bettina's education includes an MBA in International Management & Marketing from the University of Munich and Regensburg.