Merch Traffic is a branding and merchandise company founded in 2016. After years of success in the merchandise world, the team at Merch Traffic came together with a guiding principle to focus on meaningful partnerships with exceptional artists.

Apparel & Fashion

Design

Music

Merch Traffic

Merch Traffic's headquarters in New York, United States

Tom Bennett

Joseph Borrino

Lyndsey Arredondo

Kelly McDonald

Christina Gorra

Jaison John

Amanda Thorman

The Leadership Team at Merch Traffic is responsible for steering the company's overall strategy and vision, forging meaningful partnerships with exceptional artists, overseeing brand management, and ensuring optimal retail sales. They also focus on client relations, licensing, and managing royalties to drive the company's growth and success in the merchandise industry.

Leadership Team

The Branding and Licensing team at Merch Traffic is responsible for creating and managing partnerships with artists to develop and promote branded merchandise. They oversee licensing agreements and ensure that all products align with the artists' identities and the company's branding guidelines.

Branding and Licensing

The Creative Team at Merch Traffic, comprising a Lead Graphic Designer, Creative Coordinator, and Art Director, collaborates to conceptualize and produce distinctive merchandise designs. They focus on fostering meaningful partnerships with exceptional artists, ensuring that each product resonates deeply with the artist's brand and vision.

Creative Team

This department manages accounts and oversees accounts payable functions.

Accounts Management

This department oversees brand strategy, merchandise planning, and licensing initiatives to enhance brand presence and revenue.

Brand Management

This department focuses on developing and executing creative strategies and solutions.

Merch Traffic

Org chart

Teams

Leadership Team

Branding and Licensing

Creative Team

Accounts Management

Brand Management

Creative Services

Offices

Merch Traffic

Org chart

Teams

Leadership Team

Branding and Licensing

Creative Team

Accounts Management

Brand Management

Creative Services

Offices

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