Merck Group
Laurence Carudel has over 15 years of experience in marketing communication, with a focus on strategic messaging and campaign execution across various sectors. As the Head of Segment Marketing Communication at Merck Group since October 2011, Laurence leads content strategy to enhance customer engagement within the Biopharma industry. Previous roles at Merck include Campaign Strategy & Execution Manager and Portfolio Communication Manager, where Laurence implemented marketing strategies for diverse biopharmaceutical products. Prior experience includes positions at Steelcase SCS and Mars, where Laurence focused on portfolio strategy and innovation management. Laurence also served as a Marketing Teacher at EM Strasbourg, educating students in marketing strategy and international marketing. Academic credentials include a Master's degree in Entrepreneurship from Université Robert Schuman and a Business School degree in Finance from Escem.
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Merck Group
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Merck KGaA is a Germany-based science and technology company. The Company operates in three business segments: Healthcare, Life Sciences and Electronics.