Paulina Borchers

Paulina Borchers is an accomplished marketing professional with a diverse background in campaign development, event planning, and digital strategy. Currently serving as the Associate Director and Campaign Development Lead at Merck since August 2024, Paulina has previously held significant roles at WeDoEvents as a Freelance Lead Wedding Planner & Event Manager and at Digitas Health in content and digital engagement strategy, where responsibilities included bridging brand experiences through digital initiatives. Prior experience includes managing local marketing strategies for Burlington Stores, Inc. and overseeing digital marketing efforts for the Jewish Federation of Greater Philadelphia. Paulina holds a Bachelor's Degree in Strategic Communication and Public Relations from Temple University and has additional studies in Design and Merchandising from Drexel University.