Laís Mezzari

Laís Mezzari has extensive experience in marketing and communication, currently serving as Gerente de Marketing at Mercos since April 2016, where responsibilities include managing the marketing team and defining growth strategies. Previous roles at Mercos encompass Coordenadora de Marketing and Analista de Marketing e Eventos, with notable achievement in creating the event Alcance, which grew significantly under Laís's management. Earlier positions include teaching at Faculdade CNEC Joinville, producing educational content at Sebrae, and various communication roles across different organizations, including Banco Regional de Desenvolvimento do Extremo Sul and Mercado de Comunicação. Laís holds a Master's degree in Professional Administration from Universidade Estadual de Santa Catarina and an MBA in Marketing from Instituto Nacional de Pós-Graduação, alongside a Journalism degree from Universidade Federal de Santa Catarina.