Jeff Jacobsmeyer serves as the Executive Director of Marketing Activation at Mercy, focusing on enhancing customer experience and maximizing the value of MarTech investments through technological integration and strategic consumer engagement. Prior roles include Director of Consumer Analytics and Digital Commerce at Mercy, Digital Analytics Consultant at Ameren, Senior Data Strategy Solutions Developer at Equifax Workforce Solutions, and Marketing Campaign Manager at Scottrade. Jeff has extensive experience in database marketing, having held key positions at Sigma-Aldrich and Charter Communications, where responsibilities included driving demand generation and managing national marketing strategies. Jeff holds a BS in Information Systems Management and Marketing from Maryville University of Saint Louis.
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