Jennifer Harrison is a seasoned marketing professional with extensive experience in campaign strategy and analytics. Currently serving as a Senior Campaign Strategist at Meridian Credit Union since September 2019, Jennifer previously held roles including Campaign Strategist focused on Share of Wallet and Retention. At Desjardins General Insurance Group from January 2013 to August 2019, Jennifer developed direct marketing strategies for Group Home & Auto Insurance. Prior experience includes leading a team as Senior Loyalty Associate at Bond Brand Loyalty, managing CRM and digital marketing at Blockbuster Canada, and developing retention strategies for Rogers Media's consumer magazines. Jennifer holds a Bachelor of Business Administration in Marketing from Wilfrid Laurier University.
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