Elyse Verkuylen (Walker)

Elyse Verkuylen (Walker) has a diverse background in marketing and brand management. Elyse is currently working as a Marketing Operations Manager at Meridian Energy, where they are responsible for overseeing operational aspects of marketing campaigns. Prior to this role, Elyse worked as a Marketing Manager - Brand & Media at Powershop, a subsidiary of Meridian Energy. In this role, they led integrated brand campaigns, increasing brand awareness and receiving recognition at the 2023 Axis awards.

Before joining Meridian Energy, Elyse held the position of Marketing Manager - B2B at Z Energy NZ. Elyse successfully developed and implemented marketing strategies to acquire and retain customers in the SME segment. Elyse also collaborated with internal teams and external agencies to exceed acquisition targets.

Elyse gained experience in project management and strategic marketing during their time at Trade Me, where they worked as a B2B Marketing Project Manager. Elyse was responsible for delivering projects that drove revenue growth and engagement, as well as developing a B2B partnership strategy.

Prior to their roles in the energy and technology sectors, Elyse worked as a Marketing and Sales Executive at Baksana Homewares, where they maximized sales for retail partners and implemented a D2C sales channel. Elyse also conducted market research and facilitated product development.

Early in their career, Elyse worked in media and sales coordination at New Zealand Media & Entertainment. Elyse supported sales teams by designing media packages and client campaign concepts.

During their tenure at Brand Spanking and Copper Brand Experiences, Elyse gained experience in brand engagement and promotion. Elyse worked with well-known brands and organized various events and promotions.

Overall, Elyse Verkuylen (Walker) has proven expertise in strategic marketing, brand management, and operational marketing, with a track record of driving growth and delivering successful campaigns.

Elyse Verkuylen's education history is as follows:

Elyse Verkuylen obtained a Bachelor of Commerce (B.Com.) degree in Marketing & Human Resource Management from Victoria University of Wellington in 2014. Prior to that, they pursued a Bachelor of Commerce (BCom) degree in Marketing at the University of Otago from 2012 to 2013. In 2011, Elyse attended the South Seas Film and TV School, earning a Diploma in Production Management. Additionally, they completed the Marketing Week Mini MBA with Mark Ritson, specializing in Marketing.