José Luis Casal is a seasoned professional in marketing and business development, currently serving as Chief Marketing Officer at Bookker since October 2018, where strategic workplace management solutions are developed utilizing augmented reality technology. José Luis also holds the position of Managing Director of Industry X at CIONET since March 2020, contributing to a community of senior digital and IT executives. Additional roles include Senior Advisor for Technology and Innovation at Foro de Logística and Senior Marketing & Strategy Advisor at TLSI, among others. José Luis's academic credentials are extensive, including advanced degrees from prestigious institutions such as MIT Sloan School of Management, Cambridge Judge Business School, and IE Business School, reflecting a strong focus on digital transformation, marketing, and organizational strategy.
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