James Lakes

James Lakes is an experienced executive specializing in revenue growth and sales effectiveness, currently serving as Chief Revenue Officer at Mednition and holding advisory roles at Virsys12 and Future 4ce Consulting. With a strong background in the healthcare sector, Lakes has previously held senior leadership positions, including Chief Growth & Revenue Officer at Notable and Senior Vice President of Sales at Salesforce. Educational qualifications include an M.Sc. in International Business & Strategy from Copenhagen Business School and Executive Leadership Training from Vanderbilt University. Additionally, Lakes owns and manages rental vacation homes through Future 4ce, LLC.