Xenia Barth

Chief Executive Officer at Merz Lifecare

Xenia Barth is currently serving as the Chief Executive Officer at Merz Consumer Care GmbH. With a background in various leadership roles at companies like Reckitt and Henkel, Xenia has demonstrated strong expertise in marketing and general management. Xenia holds a Bachelor of Arts in European Business Administration and has furthered their education with a certification in Non-Executive Directorship.

Location

Frankfurt, Germany

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Merz Lifecare

Merz Lifecare empowers people in leading healthy lives and encourages self-determined choices toward healthy life and living. The brands, such as tetesept and Merz Spezial and Brooklyn Soap Company, bring a value add to people’s health, life and wellbeing - offering a wide range of high-quality and innovative products for different target groups. Merz Lifecare stands for an agile and forward-looking company. From nature-based to lab innovated, Merz Lifecare creates products that are good for people and the planet. Merz Lifecare is a company brand of Merz Consumer Care GmbH, which is one of the leading providers of health, wellness and beauty products in German-speaking countries. Merz Consumer Care is part of the Merz Group based in Frankfurt am Main, Germany. Merz Consumer Care GmbH