Cara Cheng has a diverse background in business and digital marketing, highlighted by leadership roles at Meta as Director of Reseller Business and Reseller Partner for Greater China. Prior experience includes serving as Director and Senior Director at iClick Interactive Asia Limited, and Business Manager for Key Accounts at Yahoo! Inc. Additionally, Cara Cheng founded Digital Cause, a not-for-profit organization focused on enhancing digital marketing capabilities for NGOs and social enterprises. Academic qualifications include a Bachelor's Degree in Economics from the University of Toronto and an MBA from The Chinese University of Hong Kong.
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