Crystal Chen

Crystal Chen possesses extensive experience in programmatic media and digital marketing, having held key positions at prominent organizations such as Starcom, GroupM, Uber, and Meta. Crystal's career began with a Digital Marketing Internship at Zeta Interactive, progressing through roles in strategy and operations, including Marketing Manager for Programmatic Display at Uber and Programmatic Marketing Lead at LinkedIn. Currently, Crystal serves as Product Marketing Manager for Modeled Measurement at Meta. Academic credentials include a Bachelor’s degree in Advertising and Mathematical Finance from Xiamen University, a Master’s degree in Advertising from the University of Illinois at Urbana-Champaign, and participation in the China Youth Development Program at Columbia University.